HORNBACH: Connecting European Retail with China’s Home & Garden Sourcing Market
2026.08.27
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Founded in 1877 in Germany, HORNBACH has grown from a family-run business into a leading European retail group specializing in DIY, home improvement, building materials and gardening. Today, HORNBACH Group operates across nine European countries, with 174 DIY and garden stores and a network of specialist and building materials outlets, complemented by online stores. The Group generated €6.43 billion in net sales in fiscal 2025/26, highlighting its scale and position as a leading European DIY retailer.
With more than 140 years of retail experience, HORNBACH has developed a broad product portfolio covering home improvement, construction, gardening and lifestyle-related needs. Its integrated retail model combines physical stores, online shopping and customer services, providing consumers with convenient access to products and solutions for different home and garden projects.

👉What Makes HORNBACH a Leading European DIY Retailer?
HORNBACH has built its retail business around DIY, building, gardening and home improvement, offering customers products and solutions for a wide range of home and outdoor projects. Its assortment includes tools, building materials, gardening products and home improvement supplies, while also extending into home décor, seasonal products and outdoor living. This broad offering enables HORNBACH to meet both practical project needs and daily lifestyle requirements.

The company’s retail network is supported by online shopping and Click & Collect, giving customers greater flexibility to browse, purchase and collect products according to their needs. This combination of physical stores, digital channels and professional customer services creates a convenient and connected shopping experience across its European markets.
👉Why Does HORNBACH Continue to Source at JINHAN FAIR?
HORNBACH has visited JINHAN FAIR more than 20 times, reflecting the Fair’s relevance to its sourcing needs. With a strong focus on home and garden decoration, JINHAN FAIR provides opportunities for HORNBACH to discover products that complement its existing home improvement, garden and outdoor assortment. Bringing together a diverse network of Chinese suppliers, the Fair also enables buyers to explore new products, designs and sourcing opportunities in one professional marketplace.
During an interview at JINHAN FAIR, HORNBACH representative highlighted the opportunity to discover “new suppliers, new products, new ideas and new inspirations.” She also recognized the good quality and competitive prices of Chinese products, noting that HORNBACH has built long-term relationships with many Chinese suppliers. These sourcing advantages continue to make JINHAN FAIR a valuable platform for product discovery and supplier development.
HORNBACH will return to the 54th JINHAN FAIR, taking place October 21–27, 2026, at PWTC Expo Guangzhou, reinforcing JINHAN FAIR’s role as a key sourcing platform connecting international retailers with China’s home and lifestyle suppliers.
About JINHAN FAIR
JINHAN FAIR for Home & Gifts(Poly Spring/Autumn Fair Phase Ⅱ) is a leading international trade platform organized by Poly Exhibition. Established in 2000, JINHAN FAIR has been successfully held for 53 editions and is recognized as one of China's most established sourcing fairs for the home and gifts industry. JINHAN FAIR is also the only Union of international Fairs-approved export trade fair in the home & gifts sector in China.
The 54th Jinhan Fair
Jinhan Fair Online Exhibition
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