Blue Coast Capital takes full ownership of Loaf|JINHANFAIR Industry News
2026.08.25
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Blue Coast Capital has acquired the remaining shares in UK furniture and homeware brand Loaf from founder Charlie Marshall, giving the investment group 100% ownership of the business.

Marshall founded Loaf in 2008 and remained involved as brand guardian after Blue Coast Capital acquired a majority stake in 2021. According to Blue Coast Capital chair Clive Lewis, Marshall has not been actively involved in the business since 2023, making the latest acquisition the completion of a planned process. Blue Coast Capital thanked Marshall for his contribution to Loaf and said it wished him well for the future.
About JINHAN FAIR
JINHAN FAIR for Home & Gifts(Poly Spring/Autumn Fair Phase Ⅱ) is a leading international trade platform organized by Poly Exhibition. Established in 2000, JINHAN FAIR has been successfully held for 53 editions and is recognized as one of China's most established sourcing fairs for the home and gifts industry. JINHAN FAIR is also the only Union of international Fairs-approved export trade fair in the home & gifts sector in China.
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