Fujian Anxi JUFENG : Bringing Anxi Rattan-Iron Craftsmanship to Global Home Décor Markets

2026.09.15

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Fujian Anxi JUFENG Crafts Co., Ltd. is a manufacturer, exporter and trader of rattan-iron crafts, furniture and home décor products based in Anxi, Fujian Province, China. The company grew from JUFENG Craft Factory, established in 1993, and was formally established in 1997. Today, its Anxi production base covers around 75,000 square meters, with an annual export value of approximately US$8–10 million and an overseas manufacturing facility.

Anxi is one of China’s best-known production centers for rattan-iron home furnishings, and JUFENG has developed alongside the local industry. The company has built an integrated operation spanning product development, manufacturing, sales and international trade. According to the Fujian Provincial Department of Industry and Information Technology, JUFENG’s products are exported to more than 50 countries and regions.

JUFENG's position within the regional industry has also received official recognition. The company included in the 2024–2026 Fujian Forestry Industrialization Leading Enterprises list as a nationally recognized Key Leading Forestry Enterprise. The company’s chairman serves as president of the Anxi Home Furnishing Crafts Chamber of Commerce, further connecting the company with the development of Anxi’s home craft sector.

👉From Traditional Rattan-Iron Crafts to Contemporary Home Living

Rattan and iron remain central to JUFENG’s product development, while its current collection covers a much wider range of home and outdoor products. These include rattan-iron and wooden furniture, outdoor furniture, garden décor, shelving and storage pieces, mirrors, plant supports, birdhouses and garden ornaments. Wood, bamboo, rattan, metal, resin, glass, leather and stone are among the materials used across its collections.

In recent years, JUFENG has placed greater emphasis on product design. The company’s value proposition has gradually shifted from “selling products” to “selling design and cultural and creative products.” Through its professional design team, it combines traditional cultural elements with modern design concepts. While preserving the distinctive characteristics of Anxi rattan and iron craftsmanship, the company’s products now feature a more diverse range of styles that can seamlessly integrate into various home living settings.

JUFENG continues to serve mature markets such as North America and Europe, while actively expanding into emerging markets. By participating in domestic and international trade shows and engaging directly with buyers, the company can stay abreast of consumer preferences and market trends in different regions and incorporate this information into product development and market expansion. In 2013, JUFENG established a processing facility for solid wood raw materials and semi-finished products in Indonesia as part of its strategy to build an overseas production system, extending its production and supply chain operations beyond China.

👉JUFENG Brings Pet Home Products to the 53rd JINHAN FAIR

At the 53rd JINHAN FAIR in April 2026, JUFENG (booths 1B01 and 1B02) expanded into the Pet Home Products category, presenting pet beds, pet houses and pet feeding bowls. The new products extend the company’s use of rattan, wood and metal into pet-oriented designs suited to contemporary home environments. The new products also give JUFENG a presence in the growing pet lifestyle market.

This new product category has also become a new highlight of  JUFENG’s participation in the JINHAN FAIR. For many years, the company has consistently participated in the fair to maintain communication with international buyers and has been recognized multiple times as an Outstanding Exhibitor at the JINHAN FAIR. The manager of JUFENG’s R&D department regards the JINHAN FAIR as a one-stop professional sourcing platform and expressed satisfaction with the fair’s buyers, foot traffic, and services.

JUFENG will return to the 54th JINHAN FAIR, October 21–27, 2026, at PWTC Expo Guangzhou, showcasing its evolving product range and continuing discussions with buyers.

Register Now: https://i.jinhanfair.com/en/login?fromUrl=GW-zixun-54