DeLandis line expansion has upholstery product ‘popping up’ all over at Vegas market

2025.07.24

LAS VEGAS — Consumers are no longer afraid to point, click and buy a sofa, and one line expansion supports the assertion at the upcoming Las Vegas Market.

Stating that e-commerce has transformed how consumers shop for furniture, officials at DeLandis USA have announced an expansion of their pop-up or compression sofa and chair line, and the company is introducing four new models during Las Vegas Market, July 27-31, in the B-970 showroom.

DeLandis entered the pop-up sofa category last year, and officials said that the company’s expertise as a “pioneer” in introducing roll-compressed mattresses to the U.S. market allows it to offer the same space-efficient design, vacuum compression and streamlined packaging for sofas and chairs. The new products are designed for today’s omnichannel consumer, officials said, adding that the line provides upholstered seating that meets modern shipping demands.

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“The pop-up line of sofas and chairs offers the look and feel of a high-end piece at a more affordable price point,” said David Wachendorfer, senior vice president of DeLandis. “Focusing on quality and function, it’s a well-made product with a sleek, modern vibe, making it an appealing choice for value-conscious shoppers. For retailers, it’s a high-margin item that ships small, looks great on the floor, and matches today’s demand for stylish and affordable convenience.”

New introductions to the pop-up line include:

• Bofa is a sofa bed with a deep, cushioned seat, rolled back, and plush arms. Bofa ships in one box and pops open straight out of the box.

• Aspen is a sectional sofa with a cushioned back and square arms and includes three components, plus a movable ottoman that allows buyers to rearrange the layout to suit any space. Three coordinating throw pillows coordinate with removable back cushions and covers. Together, the three sections span 123” and Aspen ships in three boxes.

• Corfu is an adaptable sectional sofa with a left single bench seat, tailored look, and attached chaise. Designed with square arms and a cushioned back, Corfu has removable covers for easy cleaning and ships in two boxes.

• The L-shaped Morocco sectional is designed with square arms and features a left, middle and right seat, along with an ottoman that can be rearranged to suit any space. Removable back cushions and washable covers make it easy to clean. Morocco ships in two boxes.

DeLandis has a global network of vertically integrated factories covering 5.4 million square feet across China, Malaysia, and the U.S. Made in Malaysia and stocked in the company’s new 100,000-square-foot warehouse in Houston, the new pop-up products are designed to retail between $499 and $999.